So How Does This Thing Work?
We’re glad you asked. It took us a long time to get The Pop™ perfect, and while we won’t bore you with all of our ups and downs, the short answer is this: engineering.
Engineered for Easy
Press gently until nipple is slightly exposed. No need to pop it any further. Your baby's suckling will keep it in place. The nipple will have a slight pull-back (similar to how mother nature intended).
Don't Over Do It!
See here? That's too far. If you push the nipple out 'til it sticks or locks in place, it won't pop back when baby drops it.